INTEL WINTER OLYMPICS

How do you take a brand, long known for being stuck “inside”, that’s quickly falling out of relevance and turn it into the most talked about brand of the Olympics? By stealing the conversation on the biggest stage in the world to show what they power on the “outside”.

INTEL OLYMPICS: ‘GET VR READY’     

Leading up to the Olympics, we ran a social teaser campaign inspiring people to grab a headset and download the NBC Sports VR App to view the Olympics in live VR.

Custom Snapchat Ad + Lens: